I am so excited and want to say thank you to the folks who read here on the blog, in a RSS reader or in an email – pretty much everyone! So, read on to find out how to get your free copy! (more…) →
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Episode One Introducing – The Queen of Shiny Things! Go ahead, send her a note or ask a question. You know you want to!
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Don’t you love the idea of Neanderthal Marketing? The cavewoman behind this gem is also the host of the Neanderthal Marketing Radio Show and I was honored to be her guest on episode 38. We talk about words and how they matter and she let me loose
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Be nice to them. It really is that simple but it’s shocking how many businesses are negative or even hostile to their customers without being aware of it. Today’s mini-makeover comes from the accounting world as an excerpt of tax return submission instructions from a letter sent to
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Everybody Loves a Makeover Today we’re tackling a product description for soap – beer soap. That’s right, soap made from beer. The brave and kind Delisa Carnegie, who leads the Creativity Rebellion and also makes soap agreed to let me share the before and after versions of her
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